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    News

    News & updates | Filtura®: New product names for filter media

    Freudenberg Performance Materials introduces new naming for its nonwovens for air filtration, liquid filtration, and automotive filtration.

    7 min read

    New product names for nonwoven filter media by Freudenberg Performance Materials

     

    Filtura®: an innovative brand with a unified naming system

     

    Benefit from the reliability you’ve become accustomed to from a strong partner along with unlimited access to a wide range of top-performing filter media, excellent standardproducts, and bespoke solutions – all in one place. This opens previously unimagined possibilities for your projects, now with better and stronger performance than ever.

    A uniform, clear structure for a broad, diverse portfolio

     

    Last year, we introduced Filtura®, our new brand for filter media by Freudenberg Performance Materials. Now, we have taken the next step and standardized all product names under the Filtura® brand. Our intention behind this new naming concept is:

     

    ✓ To create uniform, clear, and logical structure
    ✓ To maximize transparency throughout the Filtura® portfolio.

    The new naming also includes new product families: 

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    Filtura® Media

    The Filtura® Media range includes efficient filter media perfect for manufacturing automotive, liquid, and air filtration systems.

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    Filtura® Support

    Filtura® Support range offers perfect carrier material for filtration applications including carbon activated filter media.

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    Filtura® Edge

    The Filtura® Edge range offers high-quality side bands perfect for automotive, liquid, and air filtration.

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    Filtura® Carbon

    With Filtura® Carbon, we offer solutions with variable activated carbon content that optimize air filtration applications.

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    Filtura® Osmosis

    The Filtura® Osmosis range offers solutions for the production of highly effective reverse osmosis filters.

    Important: Only the names change! 

    The products themselves, their specifications, the quality of the products, the production locations, and our standards stay the same. 

    Further News, Events & Insights

    We have an unwavering commitment to self-improvement, resulting in ongoing releases of smart and new high-performance solutions. You can visit us at trade shows all over the world to see for yourself. But you’ll always find the latest updates from our company right here – or subscribe to get the latest news in your inbox.